Powerful, Effective Chiropractic Marketing
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Powerful, Effective Chiropractic Marketing |
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ARTICLE DESCRIPTIONSArticles are sold in sets of 12 Choose an article category for more information: ~ A ~ About ChiropracticA-1 CHIROPRACTIC: AN OVERVIEW Provides a valuable overview of the chiropractic profession including what chiropractic is, where and how it is practiced, key studies on effectiveness and chiropractic education. [Word count 248] Provides many basic facts about the chiropractic profession that most people - including other health professionals - don’t know! [Word count 253] In explaining what to expect when visiting a chiropractic doctor for the first time, this article will help dispel any fear of the unknown! [Word count 376] Provides basic facts on the profession of chiropractic, and describes the training and education necessary to become a doctor of chiropractic.
[Word count 359] Addresses the essence of why and how chiropractic works, the relationship of the spine to health and well-being, and understanding “the Big Picture”.[Word count 390] Using recent strong evidence from scientific literature, this article refutes the common misconception that chiropractic lacks long-term benefit. [Word count 417] Describes the key findings of the two major RAND reports on appropriateness, efficacy, and safety of spinal manipulation, strongly endorsing chiropractic as a recommended treatment for back and neck pain.[Word count 471] Addresses the importance of taking responsibility for one’s health, and the role of the chiropractic doctor in facilitating healing by helping create optimum conditions. [Word count 290] Describes what health really is, and examines the key components of attaining and maintaining a wellness state.[Word count 547] Using recent strong evidence from scientific literature, this article refutes the common misconception that chiropractic lacks long-term benefit. [Word count 241] Describes the key findings of the two major RAND reports on appropriateness, efficacy, and safety of spinal manipulation, strongly endorsing chiropractic as a recommended treatment for back and neck pain.[Word count 477] A common concern for DC’s, this article explains why self-manipulation should be avoided and why chiropractic treatment is the best remedy for both relief and correction. [Word count 296] This article answers many of the common questions people ask about chiropractic use of x-ray, and helps demonstrate to the public your knowledge, thoroughness and commitment to seeking the underlying cause of a problem.[Word count 492] 
~ B ~ Chiropractic For LifeB-1 CHIROPRACTIC CARE IMPORTANT FOR CHILDRENClearly and effectively answers the common question by parents: “should my child be getting adjusted too?” In succinct point form, this article explains why children should be under regular chiropractic care.[Word count 354] Describes why chiropractic spinal check-ups are extremely important for children, and explains how chiropractic can help avoid injury as well as improve performance for children involved in sports. [Word count 273] Focuses on why posture is important, what correct posture is, common postural problems and the importance of regular postural and spinal check-ups for children and adults. [Word count 355] Citing specific evidence, this article shows how posture directly effects health, and why chiropractic postural and spinal check-ups are essential to optimum well-being.[Word count 235] In clear, common language, this article highlights the most significant reasons posture is profoundly important to health, and describes how chiropractors are the experts in postural correction.[Word count 0] As most parents lack the knowledge to adequately assess posture, this article provides simple tools parents can use to begin evaluating their children’s postural alignment.[Word count 466] Describes the nature and diagnosis of scoliosis, and importance of early detection and chiropractic intervention.[Word count 335] Outlines the importance of correct foot function to health and describes common functional foot problems in children. Includes key signs parents should look for, while emphasizing the need for chiropractic evaluation. [Word count 253] This article discusses some of the physical changes women experience during pregnancy, particularly those that relate to spinal and other musculoskeletal pain, and shows how chiropractic can provide enormous benefit to pregnant women.[Word count 229] Emphasizes the importance of one’s physical work and leisure environment to spinal health, and outlines general principles of good “ergonomic thinking”! [Word count 374] This article provides evidence challenging the popular notion spinal degeneration is a normal and inevitable consequence of aging, and shows how maintaining correct spinal alignment and function can significantly prolong spinal health.[Word count 516] Teaches the value and wisdom of chiropractic wellness care.[Word count 394] Addresses the importance of chiropractic check-ups, the common mistake of letting symptoms dictate care, and how crisis care can be avoided. [Word count 360] One of our favorites, this article succinctly describes the relationships between structure, function and health. It concludes by showing what can happen when patients finally decide to get to the root of their health problem and improve spinal alignment.
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~ C ~ Back PainC-1 HAVING A HEALTHY BACKOutlines basic spinal anatomy and key components of maintaining a healthy back. [Word count 355] Beginning with some important statistics on the prevalence and impact of back pain, this article stresses the need for early detection of spinal problems, childhood screenings and regular spinal check-ups. [Word count 307] Short and sweet, this article provides some key tips to help keep the back strong, fit and feeling good. [Word count 231] Using key findings of the Manga Report, this article provides the public with powerful, unbiased endorsement of chiropractic’s effectiveness, safety and superiority in the management of back pain.[Word count 438] Describes important do’s and don’ts for the most effective management of acute back pain.[Word count 356] Citing recent studies examining back pain treatment, this article summarizes the effectiveness of various common treatment approaches, and how chiropractic is the treatment of choice.[Word count 281] Citing key findings of major research reports on back pain treatment over the past decade, this article provides strong evidence chiropractic is the best choice for back pain relief.[Word count 380] Describes the anatomy and function of the important sacroiliac joint, and explains how chiropractic provides the most effective approach for relief and prevention of sacroiliac pain.[Word count 455] Explains the nature and source of most sciatic pain, and describes how it is effectively treated through chiropractic care. [Word count 361] Describes how the important psoas (hip flexor) muscle effects back function, and the chiropractor’s role in helping correct psoas dysfunction. [Word count 303] Describes the most common causes of upper back pain, and chiropractic assessment and care of this prevalent complaint.[Word count 489] Describes the nature, most common causes, and chiropractic evaluation and treatment of rib pain.[Word count 450] This article provides practical back-saving tips for all gardeners and green-thumb dabblers.[Word count 371] Provides simple, practical tips to help gardeners avoid common back injuries.[Word count 294] Chiropractors know that most back pain is the result of deteriorating posture and spinal alignment over [Word count 279]
~ D ~ Neck Pain and WhiplashD-1 TIPS FOR A PAIN-FREE NECKIn clear, simple language this article explains how to keep your neck feeling great![Word count 454] Clearly explains the most common causes of neck pain, and shows how chiropractic assessment and care is the best approach to managing the neck pain epidemic.[Word count 388] Citing important recent evidence demonstrating that chronic whiplash symptoms are real, this article strongly substantiates the chiropractor’s role in effective care of chronic whiplash.[Word count 421] Utilizing the findings of recent scientific studies on low-speed rear-impact collisions, this article clearly demonstrates how such accidents can produce real whiplash injuries.[Word count 443] Describes how whiplash injury occurs and provides powerful evidence supporting chiropractic care of whiplash trauma.[Word count 437]
~ E ~ HeadacheE-1 INCREASING PREVALENCE OF HEADACHEUsing recent data, this article shows how the prevalence of headache is increasing, examines the key reasons for this growing problem and describes why chiropractic care is very effective for many headache sufferers. [Word count 322] : Describes key findings of important recent studies on headache etiology and treatment, collectively substantiating the effectiveness of chiropractic management. [Word count 442] Reports the key findings of the recent Danish study showing the superiority of chiropractic manipulation for cervicogenic headache sufferers. [Word count 276] : Using evidence from a recent controlled experiment comparing medical and chiropractic treatment of “tension” headache, this article shows how chiropractic care is the most effective and intelligent choice for many headache sufferers. [Word count 302] Describes the most common causes of headache, “red flag” warning signs, and the chiropractic approach to headache assessment and treatment.[Word count 434]
~ F ~ Soft TissueF-1 JUST A PULLED MUSCLE?Explains how muscle strains are often the result of spinal dysfunction and subluxation, and why chiropractic is the most effective care for spine-related injuries. [Word count 308] For those doctors who incorporate soft tissue techniques in their practice, this article describes how new advances in soft tissue treatment can speed recovery and improve rehabilitation.[Word count 353] Describes what trigger points are, how they develop, how DC’s correct and prevent trigger points. [Word count 377] Describes why muscle balance is important, how muscle imbalances develop, and the essential role of chiropractic in restoring correct muscle balance.[Word count 376] Describes how ligaments play a significant role in development and perpetuation of back and neck related problems, and how chiropractic is important for optimum spinal care. [Word count 320] Explains the nature and most common causes of plantar fasciitis, and describes how chiropractic care can help in optimum management of this condition.[Word count 474] Explains the nature and most common causes of heel spurs, and describes how chiropractic care can help in optimum management of this condition.[Word count 487]
~ G ~ Other ConditionsG-1 FEELING STRESSED?Explains how stress affects health, signs/symptoms of stress, how chiropractic can help relieve and prevent the symptoms of stress, and other helpful tips on dealing with stress.[Word count 292] This article focuses on how to identify the body’s ‘warning signals’ and what they mean, and promotes learning respect for these warning signals. Explains the need for chiropractic evaluation of these important warning signals.[Word count 384] Examines the most common sources of back and neck pain, with particular emphasis on the effects of abnormal posture and spinal alignment on discs, and shows how chiropractic corrective care is essential for long-term relief and optimum rehabilitation. [Word count 566] Explains the nature and source of so-called “pinched nerves”, and describes how this condition is effectively treated through chiropractic care. [Word count 447] Describes the nature, health effects and causes of overpronation, and explains how doctors of chiropractic manage this condition.[Word count 481] Describes the primary causes of most non-traumatic shoulder pain, and shows how the chiropractic approach to evaluation and care of many types of shoulder pain is the treatment of choice.[Word count 335] Describes the nature, cause and damaging effects of forward head posture, and how chiropractic can be extremely effective in correcting this epidemic postural problem.[Word count 426] This article describes the nature and possible etiology of chronic recurrent otitis media, and how chiropractic care can be extremely effective in helping to resolve this common childhood condition.[Word count 708] Describes important new research on hypertension that strongly supports chiropractic’s role in treatment and prevention.[Word count 516]
~ H ~ Ask the DoctorH-1 BACK ATTACKSIn ASK THE DOCTOR format, this article provides basic tips for effective management of acute back pain, and emphasizes the importance of functional rehabilitation beyond mere pain relief.[Word count 167] In ASK THE DOCTOR format, this article provides important statistics on the prevalence and impact of back pain, and stresses the need for early detection of spinal problems through childhood postural screenings and regular checkups.[Word count 259] In ASK THE DOCTOR format, this article succinctly outlines the major factors crucial to maintaining spinal health, with particular emphasis on the value of regular chiropractic care. [Word count 195] In ASK THE DOCTOR format, this article briefly describes the key components of an effective back exercise program, and the vital role the doctor of chiropractic plays in planning and implementation of personalized exercise programs for patients.[Word count 220] In ASK THE DOCTOR format, this article explains why driving can cause back pain, and how chiropractic can relieve and prevent this common ailment. Includes simple tips for traveling backs![Word count 293] In ASK THE DOCTOR format, this article explains the nature and source of most sciatic pain, and describes how it is effectively treated through chiropractic care. [Word count 197] In ASK THE DOCTOR format, this article explains the nature and source of so-called “pinched nerves,” and the value of chiropractic in diagnosing and correcting spinal problems associated with this condition.[Word count 402] In ASK THE DOCTOR format, this article explains how muscle strains are often the result of spinal dysfunction and subluxation, and why chiropractic is important in both care and prevention of spine-related injuries.[Word count 142] In ASK THE DOCTOR format, this article shows how this popular aerobic activity can be beneficial in maintaining good spinal health.[Word count 212] In ASK THE DOCTOR format, this article explains how and why chiropractic is so effective in the assessment and treatment of muscle imbalances.[Word count 202] In ASK THE DOCTOR format, this article outlines the most common causes of neck pain, and explains how chiropractic care can relieve the pain and restore normal function.[Word count 207] In ASK THE DOCTOR format, this article uses a short case study to illustrate how corrective chiropractic can greatly benefit patients experiencing chronic whiplash symptoms.[Word count 347] In ASK THE DOCTOR format, this article uses recent data to show how the prevalence of headache is increasing, examines the key reasons for this growing problem and describes why chiropractic care is very effective for many headache sufferers. [Word count 198] In ASK THE DOCTOR format, this article explains how stress affects health, signs/symptoms of stress, how chiropractic can help relieve and prevent the symptoms of stress, and helpful tips on dealing with stress. [Word count 240] In ASK THE DOCTOR format, this article describes how new advances in soft tissue treatment can speed recovery and improve rehabilitation.[Word count 241] In ASK THE DOCTOR format, this article describes the damaging effects of incorrect posture, and how chiropractic can help restore correct postural alignment.[Word count 285] In ASK THE DOCTOR format, this article describes why childhood obesity is a health concern, and how your chiropractic doctor can play a vital role in planning and monitoring an effective diet and exercise program. [Word count 424] In concise ASK THE DOCTOR format, this article explains why subluxation is the underlying cause of most mechanical neck pain. It also provides a short, powerful case study to illustrate how corrective chiropractic is the best treatment for this epidemic condition.[Word count 376] In ASK THE DOCTOR format, this article describes how chiropractic adjustments and new soft tissue techniques can help active people stay active and pain-free.[Word count 431]
~ I ~ Chiro QuizI-1 TEST YOUR KNOWLEDGE OF HEALTHThis thought-provoking quiz looks at the best exercises for back health, how spinal joints deteriorate and nourishment of spinal discs.[Word count 287] A short quiz examining the effects of smoking and early morning exercise on spinal health.[Word count 288] A provocative, short quiz designed to challenge one of the most costly misconceptions people have about their health: “I don’t hurt, so I must be healthy!”[Word count 271] A short quiz designed to sharpen the public’s knowledge of back care.[Word count 380] A slightly longer quiz designed to sharpen the public’s knowledge of spinal care and the value of corrective chiropractic.[Word count 436] In two parts, this article describes when, why and how to use cold as immediate first-aid for an acute back injury, and how chiropractic care has been found to be the safest, most effective treatment for back pain.[Word count 386] In two parts, this article describes an effective self-help exercise for low back pain, and dispels the misconception regarding safety of cervical extension maneuvers.[Word count 338] A slightly longer quiz designed to sharpen the public’s understanding of whiplash injuries.[Word count 386] A stimulating, four-question quiz designed to sharpen the public’s understanding of whiplash injuries.[Word count 358] An engaging, longer quiz designed to sharpen the public’s understanding of whiplash injuries.[Word count 457] A short quiz designed to sharpen the public’s understanding of whiplash injuries.[Word count 220] A short quiz designed to sharpen the public’s knowledge of correct sleeping positions and pillow use.[Word count 463] A short quiz designed to improve public awareness of spinal anatomy and function.[Word count 390]
~ J ~ Case StudiesJ-1 OPPORTUNITYDescribes a case commonly seen in a typical chiropractic office, highlighting the importance of not using pain as one’s guide for needing chiropractic care. Case involves a male with chronic headache, neck and shoulder pain.[Word count 365] Describes a case commonly seen in a typical chiropractic office, highlighting the invaluable role of corrective chiropractic in helping patients suffering with chronic pain. Case involves a female with chronic mid-back pain.[Word count 422] Describes a case commonly seen in a typical chiropractic office demonstrating the enormous benefit corrective chiropractic can provide for chronic whiplash victims. Case involves a female with chronic headache, neck and arm pain following a motor vehicle accident.[Word count 302] Describes a case commonly seen in a typical chiropractic office, highlighting the important message that it’s never too late to benefit from chiropractic care. Case describes an older male golfer handicapped by worsening back pain, who “thought it would simply go away”.[Word count 368] Describes a case commonly seen in a typical chiropractic office, demonstrating the importance of chiropractic corrective care to restore normal alignment and function following whiplash trauma. Case involves a female whiplash victim who had finally exhausted the “merry go round” of symptom-based therapies.[Word count 500] Describes a case commonly seen in a typical chiropractic office, showing how spinal correction is essential for both optimum healing of an injury and long-term spinal health. Case involves a male with neck pain and headache following a skiing accident.[Word count 351] Describes a case commonly seen in a typical chiropractic office, highlighting how dramatic improvements in spinal alignment and function, as well as long-term symptom relief, can be made through chiropractic corrective care. Case involves a male suffering with recurrent neck and arm pain, and a complete reversal of the normal cervical curve.[Word count 328] Describes a case commonly seen in a typical chiropractic office, demonstrating how chronic back pain can be resolved through chiropractic care.[Word count 386]
~ K ~ Recreation/ExerciseK-1 HOW FIT IS YOUR BACK?Describes what back fitness is, why it is important, and how to improve back fitness.[Word count 356] This article examines the most recent and valid scientific evidence regarding exercise for back pain, and discusses the role of exercise in chiropractic rehabilitation.[Word count 369] Explains why flexibility/strength of key muscle groups is essential to spinal health, and the importance of chiropractic guidance in implementing safe, effective back exercise programs.[Word count 245] This article demonstrates how rehabilitation is becoming an important and expected component of health care, and describes the chiropractic approach to effective spinal rehabilitation.[Word count 360] Describes some of the key physiological benefits of aerobic exercise, from a particularly chiropractic perspective.[Word count 384] Describes what aerobic exercise is, and how aerobic exercise is beneficial for spinal health.[Word count 348] Describes some important benefits of walking, and provides vital tips on how to make one’s walking program a success.[Word count 377] This article explains how running can be beneficial to spinal health, and outlines some important ‘do’s and don’ts’ to consider when beginning a running program.[Word count 266] Describes how most running injuries occur, and the key factors in treating and avoiding the most common running injuries.[Word count 445] Describes how most golf injuries occur and the key factors in avoiding most golf injuries.[Word count 454] As golf is a favourite activity of many chiropractic patients, this article provides pertinent and practical tips on how, when and what to stretch to help avoid golf injuries while improving one’s game.[Word count 496] For those doctors who incorporate orthotic therapy in their practice, this article utilizes new research to show how custom orthotics can improve golf performance.[Word count 341] Tips to ensure cold weather exercise is healthy and safe.[Word count 338]
~ L ~ Other ArticlesL-1 COLD OR HEAT: WHICH IS BEST?As one of the more common mistakes chiropractors hear, this article discusses why, when and how ice or heat should be applied to an injury, and the need for chiropractic evaluation.[Word count 300] How pillows affect spinal health, and how to select the best pillow for you.[Word count 358] This article highlights significant facts relating to the effects of dietary fat on health, and provides valuable information on sensible dietary management.[Word count 392] A pertinent Christmas message encouraging people to extend love/ goodwill to others and important health resolutions to all times of the year.[Word count 251] Describes some of the more unusual and interesting terms used by chiropractic and medical radiologists.[Word count 319] In ASK THE DOCTOR FORMAT, this article provides valuable tips on choosing and using backpacks. Vital information for children and parents alike![Word count 501] A powerful New Years message about taking responsibility for one’s health and well |
